Social Media Marketing Partnership Agreement
Social Media Marketing Partnership Agreement
This Social Media Marketing Partnership Agreement ("Agreement") is entered into on this 15th day of June, 2055, by and between:
Party A:
Name: [Your Name]
Company: [Your Company Name]
Party B:
Name: Donald Jacobs
Company: Gemstone Influencer Marketing
Background:
Party A and Party B (collectively referred to as "Parties") intend to enter into a partnership agreement to collaborate on social media marketing activities.
Agreement Terms:
1. PURPOSE OF PARTNERSHIP
Party A and Party B (collectively referred to as "Parties") recognize the mutual benefits of joining forces to excel in the dynamic landscape of social media marketing. The primary purpose of this partnership is:
1.1. To leverage Party B's influencer marketing expertise and reach to enhance the visibility and engagement of Party A's marketing campaigns.
1.2. To achieve synergy in creating captivating social media content, connecting with a broader audience, and fostering authentic brand-consumer relationships.
1.3. To collaboratively explore emerging social media trends, thereby ensuring a competitive edge in the ever-evolving digital sphere.
2. RESPONSIBILITIES
2.1. Responsibilities of Party A: Party A shall bear the following responsibilities within the partnership:
2.1.1. Developing and executing comprehensive social media marketing strategies.
2.1.2. Crafting engaging and compelling content tailored to specific campaigns.
2.1.3. Monitoring and analyzing campaign performance, using data-driven insights for continuous improvement.
2.2. Responsibilities of Party B: Party B shall carry out the following responsibilities:
2.2.1. Identifying and engaging with influencers suitable for promoting Party A's campaigns.
2.2.2. Coordinating influencer collaborations and ensuring seamless campaign execution.
2.2.3. Amplifying brand messages through influencer partnerships, maintaining authenticity and resonance.
3. TERM OF PARTNERSHIP
This Agreement shall be in effect for a period commencing on June 15, 2055, and concluding on June 15, 2056, unless either Party elects to terminate the partnership with a written notice of 30 days' prior notice. Both Parties agree to work collaboratively during this term and may explore opportunities for extension upon mutual agreement.
4. INTELLECTUAL PROPERTY
4.1. Ownership: All intellectual property rights arising from the partnership, including but not limited to content, designs, logos, graphics, texts, and data, shall be jointly owned by both Parties. Each Party acknowledges and agrees that any creative work, campaign materials, or digital assets produced during the partnership shall be considered co-owned and may not be used or shared with third parties without the written consent of both Parties.
4.2. Usage Rights: Both Parties grant each other a non-exclusive, worldwide, royalty-free license to use, reproduce, distribute, display, and modify the jointly owned intellectual property solely for the purpose of implementing and promoting the social media marketing campaigns agreed upon within the scope of this Agreement.
4.3. Attribution: In cases where either Party uses the jointly owned intellectual property in their promotional materials or portfolio, proper attribution shall be provided to the other Party, giving credit for their contribution.
5. COMPENSATION
5.1. Payment Structure: The compensation for each social media marketing campaign or project shall be determined separately in individual agreements. Such agreements will outline the specific payment structure, including fees, commissions, or any other compensation mechanism applicable to the campaign.
5.2. Expenses: Any mutually agreed-upon expenses incurred during the execution of a campaign, such as advertising spend, content creation costs, or influencer fees, shall be detailed in each campaign-specific agreement. Each Party shall bear its respective share of the agreed-upon expenses unless otherwise specified in the campaign agreement.
5.3. Invoicing and Payment: Invoices for services rendered under each campaign shall be submitted promptly by the Party entitled to compensation. Payment terms, including due dates and methods of payment, will be specified in the respective campaign agreement. Both Parties agree to fulfill their payment obligations in a timely manner.
6. CONFIDENTIALITY
6.1. Confidential Information: Both Parties acknowledge that they may have access to sensitive and confidential information during the course of their partnership. This information may include, but is not limited to, marketing strategies, customer data, trade secrets, and campaign plans. Both Parties agree to maintain strict confidentiality regarding any such information and shall not disclose, share, or use it for any purpose other than the execution of the partnership activities outlined in this Agreement.
6.2. Non-Disclosure Agreement (NDA): If deemed necessary, the Parties may enter into a separate Non-Disclosure Agreement (NDA) to further protect sensitive information. Any NDA executed in connection with this Agreement shall be considered an integral part of this Agreement.
6.3. Term of Confidentiality: The obligations of confidentiality shall remain in effect both during the term of this Agreement and for a period of [Specify Duration] years following its termination or expiration.
Exceptions: The confidentiality obligations shall not apply to information that is publicly available, independently developed by either Party without the use of confidential information, or rightfully obtained by either Party from a third party without restriction.
7. TERMINATION
7.1. Termination for Breach: Either Party may terminate this Agreement with written notice if the other Party breaches any material term or condition of this Agreement. In the event of a breach, the non-breaching Party shall provide written notice specifying the nature of the breach. The breaching Party shall then have a period of [Notice Period] days to cure the breach. If the breach is not cured within the specified period, the non-breaching Party may terminate this Agreement.
7.2. Termination for Convenience: Either Party may terminate this Agreement for convenience by providing 10 days' written notice to the other Party. In such cases, both Parties shall work cooperatively to transition ongoing campaigns and responsibilities smoothly.
8. GOVERNING LAW AND DISPUTE RESOLUTION
8.1. Governing Law: This Agreement shall be governed by and construed in accordance with the laws of the state of California, United States, without regard to its conflict of laws principles.
8.2. Dispute Resolution: In the event of any dispute arising out of or in connection with this Agreement, the Parties shall make reasonable efforts to resolve the dispute amicably through negotiations. If the Parties are unable to resolve the dispute through negotiations within 20 days, either Party may initiate mediation. Mediation shall be conducted in accordance with the rules of [Mediation Institution], and the costs shall be shared equally by both Parties. If mediation fails to resolve the dispute, the dispute shall be submitted to binding arbitration in accordance with the rules of the American Arbitration Association (AAA). The decision of the arbitrator(s) shall be final and binding, and judgment upon the award may be entered in any court of competent jurisdiction.
9. ENTIRE AGREEMENT AND AMENDMENTS
9.1. Entire Agreement: This Agreement constitutes the entire understanding between the Parties and supersedes all prior agreements and understandings, whether oral or written, relating to the subject matter herein.
9.2. Amendments: Any amendments or modifications to this Agreement shall be made in writing and signed by both Parties. No oral agreements or understandings shall have any force or effect.
IN WITNESS WHEREOF, the Parties hereto have executed this Social Media Marketing Partnership Agreement as of the date first above written.
Party A:
(signature)
[Your Name]
[Your Company Name]
Date: June 15, 2055
Party B:
(signature)
Donald Jacobs
Gemstone Influencer Marketing
Date: June 15, 2055
