Marketing Consumer Touchpoint Evaluation
Marketing Consumer Touchpoint Evaluation
[Date]
Purpose: To critically assess and gauge the effectiveness of [Your Company Name]'s touchpoints in engaging consumers and gather insights for improvement.
Overview: Complete the table below with details about each touchpoint.
|
Touchpoint |
Description |
Consumer Engagement Rate |
Feedback Score (Out of 10) |
|
Website |
Official company site |
78% |
8.5 |
Analysis:
|
Recommendations:
Notes/Additional Observations:
[Your Name]
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