Marketing Ad Testing Schedule
Marketing Ad Testing Schedule
This outlines a comprehensive approach for testing and optimizing marketing ads throughout the year. It covers a structured process of ad variation creation, data collection, analysis, adjustments, and budget allocation, ensuring a data-driven and adaptive approach to our marketing campaigns.
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Month |
To-Dos and Activities |
Week 1 |
Week 2 |
Week 3 |
Week 4 |
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January |
Ad Variation Creation
Budget Allocation
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February |
Campaign Launch
Data Collection
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March |
Data Analysis
Adjustments
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April |
Ad Variation Iterations
Budget Reallocation
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May |
Data Collection
Reporting
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June |
Data Analysis
Adjustments
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July |
Ad Variation Iterations
Budget Reallocation
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August |
Data Collection
Reporting
|
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September |
Data Analysis
Adjustments
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October |
Ad Variation Iterations
Budget Reallocation
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November |
Data Collection
Reporting
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December |
Year-End Analysis
Planning for Next Year
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