Marketing Brand Refresh Contract

This Marketing Brand Refresh Contract ("Contract") is entered into on [Month-Day-Year], ["Effective Date"], between [Your Company Name] with its principal place of business at [Your Company Address] and [Company Name] with its principal place of business at [Company Address]

I. Scope Of Work

A. Objective: The Client engages the Marketing Agency to provide branding and marketing services for the purpose of refreshing the Client's brand identity. The Marketing Agency agrees to perform the following services:

1. Branding assessment and strategy development.

2. Logo design or redesign.

3. Website redesign and development.

4. Marketing collateral design (e.g., brochures, business cards).

5. Tagline development.

6. Copywriting and content creation.

7. Marketing campaign concept and execution.

B. The project will commence on [Month-Day-Year] and is expected to be completed by [Month-Day-Year]. Specific milestones and deadlines will be detailed in a project timeline to be agreed upon by both parties.

C. The Marketing Agency will provide the following deliverables:

1. Branding concepts and strategies.

2. Logo design files (in various formats).

3. Redesigned website with all source files.

4. Marketing collateral files.

5. Tagline options.

6. Content and copywriting materials.

7. Marketing campaign materials.

II. Payment Terms

The Client agrees to pay the Marketing Agency a total project fee of $10,000. Payment will be made according to the following schedule:

Payment Milestone 1	[Payment] due on [Month-Day-Year]
Payment Milestone 2	[Payment] due on [Month-Day-Year]
Payment Milestone 3	[Payment] due on [Month-Day-Year]
Final Payment	[Payment] due on [Month-Day-Year]

In the event of additional work or expenses beyond the scope of this Contract, the Marketing Agency will provide an estimate, and any additional fees will be agreed upon in writing.

III. Intellectual Property Rights

Upon receipt of full payment, all rights to the branding materials, design files, and marketing collateral created as part of this project will be transferred to the Client.

IV. Revisions And Approval Process

1. The Client is entitled to 3 revisions for each deliverable. Additional revisions may incur extra charges.

2. The Client will appoint a single point of contact for feedback and approval during the project.

V. Termination Clause

Either party may terminate this Contract in writing if the other party breaches its obligations. In such cases, a termination fee may apply.

VI. Confidentiality

Both parties agree to keep all project-related information and materials confidential and not to disclose them to third parties without written consent.

VII. Legal Responsibilities

The Client is responsible for ensuring that all content provided to the Marketing Agency for use in the project is free from any third-party copyright or trademark infringements.

VIII. Governing Law

This Contract shall be governed by and construed in accordance with the laws of the State of California, USA.

IX. Termination And Exit Strategy

Upon project completion and final payment, the Marketing Agency will provide all project files and assets to the Client, including design files, website access, and marketing collateral.

By signing this Contract, both parties acknowledge and agree to the terms and conditions outlined herein.

Client's Signature: _______________

Date: _______________

Marketing Agency's Signature: _______________

Date: _______________

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