Marketing Branding Slip

Request Date: [Date]

Requester: [Your Name]

Department: [Department]

Email Address: [Your Email] 

Phone Number: [Your Company Number]

Change Request Information:

Type of Change:

• Logo Modification

• Color Scheme Change

• Font Update

• Slogan/Tagline Adjustment

• Other (Specify): _______________________

Description of Change:

Please provide a detailed description of the requested change:

[Your Name] is requesting a minor modification to our company logo. The change involves adjusting the color of the logo from blue to green to better align with our new sustainability initiative.

Reason for Change:

Explain the reason behind the proposed change and how it aligns with the company's branding objectives:

This change is in line with our commitment to sustainability, and the color green symbolizes our eco-friendly approach and corporate responsibility.

Target Audience:

Specify the target audience for this change:

The target audience for this change is our environmentally conscious customer base and partners in the sustainability sector.

Impact Assessment:

Explain how this change may impact existing branding materials or campaigns:

This change will require updates to all marketing collateral, including brochures, websites, and social media profiles, to ensure consistency with the new logo color.

Timeline:

Indicate the desired timeframe for implementing this change:

• ASAP

• Within                                (Date/Weeks)

Supporting Documents:

Attach any relevant files or visuals that can assist in understanding and executing the change (e.g., design mock-ups, color swatches, etc.):

_________________ Mary Ullery Date: [Date

Approved Denied (with Explanation) _________________ [Your Name] Marketing Manager Date: [Date]

Review and Archive

Upon completion, this Marketing Branding Slip will be reviewed, archived, and tracked for future reference.

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