Marketing Pre-Launch Meeting Minute

Date: October 30, 2050

Time: 11 AM to 2 PM

Location: Conference Room A

Meeting Attendees:

1. Lucas Bell, Marketing Manager

2. Sophia Marshall, Product Manager

3. Ethan Turner, Creative Director

4. Ava Williams, Content Writer

5. Liam Roberts, Graphic Designer

6. Olivia Adams, Digital Marketing Specialist

Agenda:

• Review of Pre-Launch Marketing Strategy

• Content Creation and Distribution Plan

• Social Media Campaign Discussion

• Advertising and Promotion Channels

• Key Milestones and Deadlines

Meeting Summary:

1. Review of Pre-Launch Marketing Strategy

• Lucas Bell, the Marketing Manager, provided an overview of the pre-launch marketing strategy for the upcoming [Product Name] launch.

• He emphasized the importance of creating buzz and anticipation leading up to the launch date.

• Lucas highlighted the key objectives, including increasing brand awareness and capturing early adopters.

• He discussed the target audience, which primarily includes millennials and Gen Z.

• The floor was opened for questions and clarifications.

2. Content Creation and Distribution Plan

• Ava Williams, the Content Writer, presented the content plan.

• She outlined the content types, including blog posts, videos, and social media updates.

• Ava discussed the content calendar and deadlines, highlighting key publication dates.

• She requested input from the team regarding content ideas and topics.

3. Social Media Campaign Discussion

• Olivia Adams, the Digital Marketing Specialist, led the discussion on the social media campaign.

• She presented the campaign theme and hashtag: #NextGenProductBuzz.

• Olivia shared the proposed posting schedule and engagement strategy.

• She discussed the use of user-generated content and influencer partnerships.

• Team members, especially Ethan and Liam, suggested additional platforms and content ideas.

4. Advertising and Promotion Channels

• Lucas Bell, the Marketing Manager, outlined the advertising and promotion channels.

• He mentioned plans for Google Ads, Facebook Ads, and a series of webinars.

• Lucas discussed the allocated budget for each channel, ensuring cost-effectiveness.

• He requested input on ad creatives and targeting criteria, focusing on reaching our core demographic.

5. Key Milestones and Deadlines

• Sophia Marshall, the Product Manager, shared the product development timeline.

• She noted the product testing phase, which is to be completed in two weeks.

• Sophia highlighted the pre-launch teaser video release on [Date].

• She discussed the official launch date, [Launch Date], and post-launch follow-up activities.

Action Items:

• Ava to finalize the content calendar by November 6, 2050.

• Liam to prepare ad creatives for review by November 8, 2050

• Olivia to reach out to potential influencers for collaboration by November 11, 2050.

• Sophia to schedule a follow-up meeting to track progress.

Next Meeting: [Insert Date]

Meeting Adjourned: 2 PM

Prepared by [Your Name], [Your Position]

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