Free Marketing Product Promotion Evaluation Template

Marketing Product Promotion Evaluation

Product Name: [Your Company Name] Product

Launch Date: [Date]

Promotion Channels:

Please rate the effectiveness of each promotion channel on a scale of 1 to 5, with 1 being "Not Effective" and 5 being "Very Effective."

1

Social Media 

5

2

Email Marketing  

3

Content Marketing 

4

Influencer Marketing 

5

Paid Advertising

6

Traditional Media

7

Event Marketing

8

Other (please specify): 

Key Performance Indicators (KPIs):

Sales

1

Total Sales Generated: 

$10,000

Number of Units Sold:

30

Website Traffic

2

Increase in Website Traffic (%):

Bounce Rate (%):

Social Media

3

Increase in Follower/Fan Count (%):

Engagement Rate (%):

Email Marketing

4

Email Open Rate (%):

Click-through Rate (%):

Content Marketing

5

Number of Blog/Article Views:

Average Time Spent on Blog/Article:

Influencer Marketing

6

Number of Influencer Posts:

Engagement on Influencer Posts:

Paid Advertising

7

Click-Through Rate (CTR):

Conversion Rate:

Event Marketing

8

Number of Registrations/Attendees:

Participant Satisfaction Rating (out of 5):

Overall Evaluation:

Please provide an overall rating for the product launch and promotions on a scale of 1 to 5, with 1 being "Poor" and 5 being "Excellent."

  • 1

  • 2

  • 3

  • 4

  • 5

Comments and Recommendations:

Please provide any additional comments, insights, or recommendations based on your evaluation of the product launch and promotions.

                                                                                                                                                                                                                                                                                  

Date of Evaluation: [Date]

Evaluator's Name: [Your Name]

Department: Marketing


Thank you for taking the time to evaluate the product launch and promotions. Your feedback is valuable in optimizing our marketing strategies and ensuring the success of future launches.

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