Marketing Pre-Event Social Media Schedule

Marketing Pre-Event Social Media Schedule

Event Name: [event name]

Date Prepared: [Date]

WEEKS BEFORE THE EVENT

Week

Responsible Party

Activity

Week 1

Social Media Manager

  • Announce the event with a teaser post.

  • Create an event hashtag 

  • Share a countdown timer or calendar reminder.

Week 2

Social Media Manager

  • Share a post about the event's main theme or focus.

  • Create a video teaser of what attendees can expect.

Week 3

Content Creator

  • Highlight key sponsors or partners.

  • Run a contest or giveaway related to the event.

  • Share user-generated content

Week 4

Content Creator

  • Release a preliminary agenda or schedule.

  • Share testimonials from past attendees or speakers.

Week 5

Marketing Coordinator

  • Share behind-the-scenes content of event preparations.

  • Remind followers to register or buy tickets.

Week 6

Week 7


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