Free Marketing Spokesperson Evaluation Template

Marketing Spokesperson Evaluation

Product/Service: 

Date: 

Evaluator Name:

Spokesperson Name: 

SPOKESPERSON PROFILE

Age: 32

Gender: Female

Background: [Spokesperson Name] is a renowned tech influencer and content creator, with over a million followers on social media platforms. She is known for her in-depth tech reviews and her ability to explain complex technology concepts in a user-friendly manner. Sarah has collaborated with several major tech brands in the past and is considered a trusted voice in the industry.

EVALUATION CRITERIA

Presentation Skills: How effectively did the marketing spokesperson communicate the key message and engage the audience during their presentation?



Product Knowledge: Did the marketing spokesperson demonstrate a strong understanding of the product or service they were promoting, and were they able to address technical questions confidently?



Credibility: On a scale of 1 to 5, how credible did the marketing spokesperson appear in representing the brand and its offerings? (1 being not credible at all, and 5 being highly credible)

  • 1

  • 2

  • 3

  • 4

  • 5

Relatability: Were you able to connect with the marketing spokesperson on a personal level? Did they establish a relatable and approachable presence during their presentation?



Adaptability: How well did the marketing spokesperson handle unexpected questions or challenges during the presentation? Were they able to adapt to different situations effectively?




Relevance: Did the marketing spokesperson ensure that their presentation was relevant to the target audience and aligned with the current market trends and consumer needs?




Previous Collaborations: Have you worked with this marketing spokesperson in previous collaborations, and if so, how would you rate their performance and effectiveness in those prior engagements? (Please provide details if applicable)




Overall Recommendation:




[Your Name]

[Your Title]

[Your Company Name]

[Date]

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