Email Marketing Meeting Minutes

Email Marketing Meeting Minutes

Date: 

Location: 

Meeting Attendees

Agenda

John Smith, Marketing Manager

Review of recent email campaigns.

Meeting Minutes

Review of Recent Email Campaigns

John Smith initiated the meeting by discussing the performance of the recent email campaigns. He mentioned that the Halloween campaign "Spooktacular Savings" had a 35% open rate and a 10% conversion rate, which is slightly below our expectations. Sarah Davis, the Email Marketing Specialist, provided insights into the campaign's A/B testing results and proposed tweaks to improve open and click-through rates for future campaigns.

Discussion of Upcoming Holiday





Updates on Subscriber Engagement and Segmentation

Any Other Business (AOB)





The meeting concluded with a consensus to follow up on these action items and reconvene in two weeks for a progress review.

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