Sales Influencer Outreach Checklist
Sales Influencer Outreach Checklist
This Sales Influencer Outreach Checklist is designed to streamline the process of identifying, reaching out to, and collaborating with influencers for sales promotions. Please follow the steps outlined in the checklist to ensure a thorough and effective outreach campaign.
Phase 1: Research & Identification
|
Task |
Description |
Status |
|---|---|---|
|
Identify target influencers |
List potential influencers who align with the company's values |
|
|
Research influencer’s audience |
Verify that their audience matches the company's target market |
|
|
Evaluate past partnerships |
Look into the influencer's previous brand collaborations |
|
Phase 2: Initial Outreach
|
Task |
Description |
Status |
|---|---|---|
|
Prepare email template |
Create a persuasive email for initial contact |
|
|
Send initial emails |
Send out emails to the list of identified influencers |
|
|
Follow-up |
Send a follow-up email if there is no response within a week |
|
Phase 3: Collaboration & Execution
|
Task |
Description |
Status |
|---|---|---|
|
Agree on collaboration terms |
Negotiate and finalize terms of the collaboration |
|
|
Sign agreement |
Both parties should sign an agreement outlining the partnership |
|
|
Implement campaign |
Launch the influencer campaign as per the agreement |
|
Phase 4: Evaluation & Follow-Up
|
Task |
Description |
Status |
|---|---|---|
|
Track metrics |
Monitor KPIs to evaluate the effectiveness of the campaign |
|
|
Send Thank-You email |
Thank the influencer for the collaboration |
|
|
Evaluate future collaboration opportunities |
Based on metrics, determine if another collaboration is beneficial |
|
Prepared By: [Your Name], [Your Job Title]
Date: [Month, Day, Year]
