Free Advertising Campaign Cash Flow Statement Template
Advertising Campaign Cash Flow Statement
Campaign Overview
Campaign Name: |
Launch of [Product Name] |
Campaign Period: |
[Month Day, Year] - [Month Day, Year] |
I. Introduction
This document represents a detailed Cash Flow Statement for [Your Company Name]'s upcoming advertising campaign. The statement outlines the anticipated cash inflows and outflows associated with the campaign, providing a comprehensive financial overview.
II. Cash Inflows
A. Revenue Generated from the Campaign
-
Direct Sales Revenue are generated through campaign-influenced sales.
-
Estimated increase in Indirect Revenue is attributed to heightened brand awareness.
Aspect |
Amount |
Direct Sales Revenue |
$500,000 |
Indirect Revenue Impact |
|
Total Revenue |
B. Other Inflows
For Sponsorships and Partnership funds received from [Your Partner Company Name] for joint marketing efforts.
Aspect |
Amount |
Sponsorships and Partnerships |
$50,000 |
Total Other Inflows |
III. Cash Outflows
A. Campaign Expenditures
-
Advertising costs are costs incurred for digital, print, and broadcast advertising.
-
Cash outflows include payments to external agencies for campaign management.
-
Production Costs are specific to the expenses related to producing advertising materials.
Aspect |
Amount |
Advertising Costs |
$250,000 |
Agency Fees |
|
Production Costs |
|
Total Costs |
B. Additional Expenses
Miscellaneous Expenses incurred are the unforeseen expenses including legal fees, permits, etc.
Aspect |
Amount |
Miscellaneous Expenses |
$20,000 |
Total Additional Expenses |
IV. Net Cash Flow
Net Cash Flow = Total Revenue + Total Other Inflows - Total Costs - Total Additional Expenses
Aspect |
Amount |
Total Revenue |
$700,000 |
Total Other Inflows |
|
Total Costs |
|
Total Additional Expenses |
|
Net Cash Flow |
$230,000 |
The positive net cash flow of [$230,000] indicates a successful financial outcome for the campaign, contributing positively to the overall financial health of [Your Company Name].