Free Advertising Credit Request for Media Spend Template

Advertising Credit Request for Media Spend

This document is designed for [Your Company Name] to facilitate a seamless request process for credit allocation towards media spend in advertising campaigns. It ensures a structured, justified, and well-documented approach to financial management and strategic allocation of resources.

INSTRUCTION: Please complete each section of the form to make the request process thoroughly justified and documented.

1. Request Overview

Request Date:

Campaign Name:

Requestor's Name:

Requested Amount:

2. Budget Breakdown and Justification

In this section, we detail the distribution of the requested funds across different media channels. It's a critical component that supports the rationale behind the allocation, ensuring that every dollar is accounted for and aligned with strategic objectives.

Media Channel

Budgeted Amount

Credit Applied For

Purpose of Credit

Social Media

$12,000

$3,000

To increase reach

3. Reason for Request

This part is the narrative core of the document, providing a compelling argument for why the credit is necessary. It connects the financial request to the strategic objectives of [Your Company Name], ensuring that every stakeholder understands the importance and rationale behind the need for additional resources.

To reach our objectives for this season.


Requestor’s Signature:

[Name]

[Job Title]

[Month Day, Year]

Approved By:

[Your Name]

[Your Job Title]

[Month Day, Year]

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