Free Advertising Campaign Influencer Evaluation Form Template
Advertising Campaign Influencer Evaluation Form
Please provide detailed and specific information in each section.
CAMPAIGN INFORMATION |
|
Campaign Name: |
[Campaign Name] |
Campaign Duration: |
[Month-Day-Year] to [Month-Day-Year] |
Brand/Product Name: |
[Brand/Product Name] |
Campaign Goal/Objective: |
[Product Name] |
INFLUENCER INFORMATION |
|
Full Name: |
[Name] |
Handle/Username: |
[Username] |
Social Media Platform: |
[Social Media] |
Follower Count: |
[x] |
Engagement Rate: |
[x%] |
How well did the influencer's content and style align with our brand values and message?
The content and style were a perfect match for our brand's youthful and vibrant image. |
Has the influencer collaborated with similar brands before? If yes, provide details.
|
Evaluate the overall visual appeal of the influencer's content:
|
Evaluate the influencer's creativity in content creation:
|
How authentic does the influencer's content feel?
|
Assess the influencer's interaction with their audience in relation to the campaign:
|
Overall impact of the influencer on the campaign's success:
|
Additional Comments:
|
Evaluator’s Signature:
[Your Name]
[Job Title]
[Date]