Speechwriting Advertising Brief

Speechwriting Advertising Brief 

Event/Occasion Details:

Event Name: 

[Event Name]

Date:

[Month Day, Year]

Venue:

[Location]

Audience: 

[Target Audience]

Speaker Details:

Speaker's Name: 

[Your Name]

Title/Position: 

Company/Organization:

Speech Topic and Objective:

  • Speech Topic: "Embracing Disruption: Innovating for a Smarter Tomorrow"

  • Objective: To inspire the audience to embrace technological disruption and foster innovation for a more efficient future.

Key Message and Theme:

  • Key Message: Embracing disruption leads to innovative solutions and a brighter future for all.

  • Theme: Advancements in technology drive progress and empower change in society.

Tone and Style:

  • Tone: Inspirational and motivational

  • Style: Storytelling with real-world examples and visionary insights

Speech Structure:

Introduction:

[Your Name] will open with a personal anecdote about her journey in the tech industry, highlighting the transformative power of disruptive innovation.

Body:

  • Point 1: Discussing the importance of challenging the status quo in technology.

  • Point 2: Showcasing real-world examples of companies that embraced disruption and achieved success.

  • Point 3: Outlining practical steps for individuals and businesses to adapt and innovate.

Key Visuals or Props:

Visual Aids: PowerPoint presentation featuring success stories, visual representations of disruptive innovations.

Audience Engagement:

Engagement Tactics: Incorporating a brief Q&A session to address audience queries and thoughts.

Duration:

Speech Duration: 20 minutes (including Q&A session)

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