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Brand Shoot Shot List

BRAND SHOOT SHOT LIST

Written by: [Your Name]


Shot Descriptions

Shot Number

Description

Mood/Concept

1

Fashion Editorial Shot

Bold and edgy

2

Product Lifestyle Shot

Relaxed and natural

3

Brand Storytelling Shot

Story-driven and emotional

Model A showcases Glamour Vogue's latest collection in a dynamic urban setting, emphasizing modernity and urban fashion trends. Include close-ups of accessories like sunglasses and handbags.

Lifestyle shot of Zenith Zen being used in a cozy home environment, emphasizing comfort and usability. Show the product in various everyday scenarios such as cooking, reading, or relaxing.

Narrative shot depicting a day in the life using Lifestyle Lane products, focusing on customer experience and satisfaction. Include moments of interaction with the product in real-life situations, conveying authenticity and emotional connection.

Location

Shot Number

Location

1

Studio A

2

The Rooftop of The Metropolis Hotel for the cityscape backdrop

3

Living room set at Luxe Studios for a cozy ambiance with soft lighting

Props and Special Requirements

Shot Number

Props

1

Fashion accessories, urban props

2

Home decor items, cozy textiles

3

Everyday items, customer testimonials

Incorporate high-fashion elements with urban flair: graffiti walls, street-style props like skateboards and vintage bicycles.

Create a homely atmosphere with props such as artisanal ceramics, plush rugs, and elegant curtains. Use warm, inviting colors to complement the product.

Include personal items that resonate with the brand's target audience: laptops with branded stickers, artisanal coffee mugs, handwritten notes from satisfied customers. Capture genuine emotions and real-life scenarios that reflect brand values.

Technical Requirements

Camera Setup

  • Utilize Canon EOS R5 with a variety of lenses (e.g., 24-70mm, 50mm prime) for versatile shots capturing both wide angles and close-ups.

  • Ensure the tripod is used for stability during both static product shots and dynamic lifestyle scenes.

Lighting

  • Set up a combination of softboxes, key lights, and natural light to create a cinematic feel and enhance textures and colors.

  • Use bounce cards and reflectors strategically to fill in shadows and highlight key elements of each scene.

Sound

  • Maintain a quiet environment conducive to filming interviews or capturing ambient sounds for storytelling shots.

  • Consider using a Lavalier microphone for clear audio during customer testimonials and dialogue scenes.

Timeline

Shot Number

Time

1

9:00 AM - 10:00 AM

2

11:00 AM - 12:00 PM

3

1:00 PM - 2:00 PM


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