Social Media Goals Bucket List

SOCIAL MEDIA GOALS BUCKET LIST

As a Social Media Manager [Your Name] at [Your Company Name], the Social Media Goals Bucket List is crucial for strategically planning, executing, and tracking social media activities. This tool includes specific goals, platforms, metrics, timelines, action steps, progress tracking, responsible persons, and additional notes. It is a roadmap to enhance social media presence, engagement, and effectiveness.

Goal Description

Tasks	Status
Increase Instagram followers by 10,000	Ongoing	In Progress
Improve Facebook engagement rate to 5%	Ongoing	In Progress
Achieve 1 million views on YouTube videos	Ongoing	In Progress
Launch a successful TikTok campaign	Ongoing	In Progress
Grow LinkedIn connections by 2,000	Ongoing	In Progress
Increase Twitter retweets and mentions by 15%	Ongoing	In Progress
Boost Pinterest monthly viewers to 50,000	Ongoing	In Progress
Enhance social media-driven website traffic by 20%	Ongoing	In Progress
Secure 10 influencer collaborations per quarter	Ongoing	In Progress
Develop and launch a branded Snapchat filter	Ongoing	In Progress

Platform

Platform	Metrics/Key Performance Indicators (KPIs)
Instagram	Follower Count
Facebook	Engagement Rate, User-generated Content
YouTube	Monthly Viewers
TikTok	View Count, Influencer Collaborations
LinkedIn	Connection Growth
Twitter	Retweets and Mentions
Pinterest	Campaign Reach
Snapchat	Website Traffic

Action Steps

Action Step	Status
Post daily content on all major platforms	Completed	Not Completed
Engage followers via comments and DMs.	Completed	Not Completed
Make quality YouTube and TikTok videos.	Completed	Not Completed
Use trending hashtags to increase visibility	Completed	Not Completed
Connect with industry professionals on LinkedIn	Completed	Not Completed
Run monthly social media contests and giveaways	Completed	Not Completed
Schedule regular live sessions on IG and FB.	Completed	Not Completed
Share BTS content for authenticity.	Completed	Not Completed
Optimize blog posts for social sharing	Completed	Not Completed
Analyze performance with social media tools.	Completed	Not Completed

Progress Tracking

Progress Tracking	Status
Weekly updates on follower growth and engagement	Ongoing	In Progress
Monthly reports on key metrics and performance	Ongoing	In Progress
Quarterly reviews to assess goal achievement	Ongoing	In Progress
Bi-annual evaluations to refine strategies	Ongoing	In Progress
Annual summary to outline overall progress	Ongoing	In Progress

Notes/Comments

A. General Notes

Please ensure that all content is in strict alignment with the brand guidelines set forth by [Your Company Name]. Additionally, continuously monitor trends on social media platforms and make necessary adjustments to your strategies to keep them current and effective. It is also crucial to work collaboratively with other departments to create integrated campaigns that are cohesive and consistent with our brand messaging.

B. Specific Comments

Instagram: Focus on visually appealing content and use Stories and Reels for engagement.
Facebook: Utilize ads to boost posts and target specific demographics.
YouTube: Optimize video titles and descriptions for SEO, and engage with viewers in comments.
TikTok: Create short, engaging videos using trending challenges and sounds.
LinkedIn: Share industry insights and company updates to build professional connections.

C. Additional Considerations

Evaluate the effectiveness of each platform quarterly.
Adjust goals as needed based on performance data.
Consider investing in social media management tools like Hootsuite or Sprout Social.

Checklist

Checklist	Status
Define social media goals	Completed	Not Completed
Select target platforms	Completed	Not Completed
Identify key metrics	Completed	Not Completed
Set timelines and deadlines	Completed	Not Completed
Outline action steps	Completed	Not Completed
Assign responsible persons	Completed	Not Completed
Track progress regularly	Completed	Not Completed
Review and adjust strategies	Completed	Not Completed
Document lessons learned	Completed	Not Completed
Create a content calendar	Completed	Not Completed
Develop a crisis management plan	Completed	Not Completed
Conduct regular social media audits	Completed	Not Completed
Engage in continuous learning and development	Completed	Not Completed
Foster relationships with influencers	Completed	Not Completed
Implement A/B testing for content performance	Completed	Not Completed