Free Simple Creative Brief Template

Simple Creative Brief

Prepared by: [YOUR NAME]
Date: January 1, 2050
Contact Information: [YOUR EMAIL]


Project Overview

Field

Details

Project Name

[YOUR COMPANY NAME] Advertising Campaign

Project Manager

[YOUR NAME]

Contact Information

[YOUR EMAIL]

Company Information

[YOUR COMPANY NAME], [YOUR COMPANY ADDRESS], [YOUR COMPANY NUMBER], [YOUR COMPANY WEBSITE]

Project Objectives

  1. Increase brand awareness by 20% within 6 months.

  2. Drive a 15% increase in website traffic.

  3. Generate 10,000 new leads.

Target Audience

Demographics

Details

Age Range

25-45 years

Gender

All genders

Location

Urban areas, nationwide

Income Level

Middle to high income

Interests

Technology, lifestyle, eco-friendly products

Key Messages

  1. [YOUR COMPANY NAME] offers innovative and sustainable solutions.

  2. Our products are designed to enhance your daily life.

  3. Join us in making a positive impact on the environment.

Tone and Style

  • Tone: Informative, engaging, and friendly.

  • Style: Modern, clean, and visually appealing.

Deliverables

Item

Description

Deadline

Ad Copy

Text for online and print ads.

February 1, 2050

Social Media Posts

10 posts for Facebook, Instagram, and Twitter.

February 15, 2050

Banner Ads

Digital banners for website and partner sites.

March 1, 2050

Video Ad

30-second promotional video.

March 15, 2050

Print Ads

Full-page ads for magazines and newspapers.

April 1, 2050

Budget

Item

Estimated Cost

Ad Copy

$5,000

Social Media Posts

$3,000

Banner Ads

$7,000

Video Ad

$10,000

Print Ads

$8,000

Total Budget

$33,000

Timeline

Milestone

Date

Project Kickoff

January 5, 2050

First Draft Review

January 20, 2050

Final Approval

February 5, 2050

Campaign Launch

March 1, 2050

Campaign End

August 1, 2050

Approval

Name

Date

[YOUR NAME]

January 1, 2050

Alicia Poole

January 1, 2050


[YOUR COMPANY NAME]
[YOUR COMPANY ADDRESS]
[YOUR COMPANY NUMBER]
[YOUR COMPANY WEBSITE]
[YOUR COMPANY SOCIAL MEDIA]

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