Influencer Creative Brief
Prepared by: [YOUR NAME]
[YOUR COMPANY NAME] is excited to collaborate with you on our upcoming marketing campaign. Below are the details for the project to ensure a smooth and successful collaboration.
Project Overview
Field | Details |
|---|
Campaign Name | Spring Product Launch |
Campaign Start Date | March 1, 2050 |
Campaign End Date | April 30, 2050 |
Objectives
Primary Goal: Increase brand awareness for [YOUR COMPANY NAME] through engaging and authentic content.
Target Audience: Reach and engage with millennials on Instagram.
Key Performance Indicators (KPIs):
Engagement rate
Click-through rate
Conversion rate
Content Requirements
Content Type: Instagram posts and stories
Key Messages:
Introducing our new Spring collection
Highlight unique features of the products
Encourage followers to visit our website for special offers
Hashtags to Use: #SpringSelections #NewArrivals
Call to Action: Swipe up to shop now
Deliverables
Deliverable | Details |
|---|
Content Format | 3 Instagram posts and 2 stories |
Submission Date | February 20, 2050 |
Additional Assets | Link to product images and brand guidelines |
Guidelines
Brand Voice: Friendly, energetic, and professional
Tone and Style: Fresh, modern, and engaging
Legal Requirements: Ensure all content complies with [YOUR COMPANY NAME]’s advertising policies and legal requirements.
Contact Information
Role | Name | Email | Phone Number |
|---|
Primary Contact | Sophia Martinez | sophia@email.com | 908-849-0205 |
Support Contact | Liam Anderson | liam@email.com | 609-820-8283 |
Additional Notes
Thank you for your collaboration. We look forward to seeing your creative work and achieving great results together!
[YOUR COMPANY NAME]
[YOUR COMPANY ADDRESS]
[YOUR COMPANY WEBSITE]
[YOUR COMPANY SOCIAL MEDIA]
Brief Templates @ Template.net
