ATS Resume for Experienced Professionals

Contact Information

Email: [Your Email]
Address: [Your Company Address]
Phone: [Your Company Number]

Professional Summary

Seasoned Digital Marketing Specialist with deep expertise in driving growth through innovative digital strategies. Proven track record of designing and executing multi-channel campaigns that enhance brand visibility, engage target audiences and drive measurable results. Adept at leveraging data-driven insights to optimize campaign performance and achieve organizational goals.

Core Competencies

• Strategic Digital Campaign Planning

• Search Engine Optimization (SEO)

• Pay-Per-Click (PPC) Advertising

• Social Media Marketing and Management

• Content Marketing and Strategy

• Data Analytics and Reporting

• Conversion Rate Optimization (CRO)

• Email Marketing Automation

• Brand Management

• Customer Relationship Management (CRM)

Professional Experience

Digital Marketing Manager

Company Name: Envexa

Location: Colorado Springs, CO 80901

• Developed and executed comprehensive digital marketing strategies, resulting in a significant increase in lead generation and conversion rates.

• Managed PPC campaigns across various platforms, achieving a notable improvement in ROI through strategic bid adjustments and ad copy optimization.

• Led SEO initiatives that boosted organic search rankings and enhanced website traffic, contributing to overall revenue growth.

• Oversaw social media channels, creating engaging content that increased brand awareness and fostered community engagement.

• Implemented data-driven approaches to monitor and analyze campaign performance, making adjustments to optimize outcomes and meet KPIs.

Senior Digital Marketing Strategist

Company Name: Bridify

Location: Arlington, TX 76001

• Spearheaded the development and execution of multi-channel marketing campaigns, driving substantial improvements in brand visibility and audience engagement.

• Utilized advanced analytics to track and measure campaign effectiveness, providing actionable insights for ongoing optimization.

• Coordinated with cross-functional teams to integrate digital marketing efforts with overall business objectives, ensuring cohesive brand messaging.

• Managed a team of digital marketing professionals, providing guidance and support to achieve campaign goals and foster professional development.

• Drove innovation in content marketing strategies, enhancing user experience and generating higher levels of customer interaction.

Education

Degree: Bachelor of Arts in Marketing
Institution: University of Colorado Boulder
Location: Boulder, CO

Certifications

• Certified Digital Marketing Professional (CDMP)

• Google Analytics Certified

• Google Ads Certified

• HubSpot Content Marketing Certification

Professional Affiliations

• Member, Digital Marketing Association

• Member, American Marketing Association (AMA)

Technical Skills

• Google Analytics

• Google Ads

• SEMrush

• Ahrefs

• HubSpot

• Mailchimp

• Hootsuite

• Microsoft Office Suite

Languages

• English (Fluent)

• Spanish (Proficient)

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