Commercial Bid Design

I. Introduction

This commercial bid is submitted by [Your Company Name] in response to the request for proposal (RFP) issued by Cafe Inc. for the production of a 30-second television commercial to promote the Cafe Coffee Maker. Our team is excited about the opportunity to showcase this innovative product through engaging and creative storytelling.

II. Company Overview

[Your Company Name] is a full-service production company with over 10 years of experience in creating high-quality television commercials and promotional content. We have successfully produced commercials for various brands, helping them connect with their target audiences and increase their market presence.

III. Project Understanding

We understand that FreshBrew Inc. aims to create a visually appealing and impactful commercial that highlights the features and benefits of the Cafe Coffee Maker. The target audience includes coffee enthusiasts and busy professionals seeking convenience and quality in their coffee-making experience.

IV. Scope of Work

The scope of work for the TV commercial production includes:

1. Pre-Production:

   • Concept development and scriptwriting

   • Storyboarding and shot planning

   • Casting talent and securing locations

2. Production:

   • Filming the commercial over a two-day shoot

   • Utilizing high-definition cameras and professional lighting

   • Direction and cinematography

3. Post-Production:

   • Video editing and color grading

   • Sound design and voiceover recording

   • Final review and delivery of the completed 30-second commercial

V. Pricing

A. Cost Breakdown

Item Description	Quantity	Unit Cost	Total Cost
Pre-Production Services	1	$5,000	$5,000
Production Services	2 days	$7,000	$14,000
Post-Production Services	1	$3,000	$3,000
Miscellaneous Expenses	1	$1,000	$1,000
Total Estimated Cost			$23,000

B. Payment Schedule

• 30% upon signing the contract

• 40% upon completion of filming

• 30% upon final delivery of the commercial

VI. Timeline

Phase	Start Date	End Date
Project Kickoff	January 1, 2055	January 2, 2055
Pre-Production	January 3, 2055	January 15, 2055
Production	January 16, 2055	January 17, 2055
Post-Production	January 18, 2055	January 30, 2055
Final Review	January 31, 2055	February 2, 2055
Delivery	February 3, 2055	February 3, 2055

VII. Qualifications

Our team includes experienced professionals in scriptwriting, directing, and video production. We have worked with notable brands such as GrindUp Coffee Shop and BrandVibe Beverage Company, producing commercials that increased their customer engagement and sales.

VIII. Conclusion

We are eager to partner with Cafe Inc. to produce a captivating commercial that effectively communicates the benefits of the Cafe Coffee Maker. Our expertise in commercial production and dedication to quality will ensure the project’s success. We look forward to discussing our proposal further.

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Contact Information

[Your Name]
[Your Company Name]
[Your Address]
[Your Email]

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