Free Blank Product Launch Evaluation Checklist Template

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Free Blank Product Launch Evaluation Checklist Template

Blank Product Launch Evaluation Checklist


1. Product Development and Readiness

Task

Completed (✓)

The product meets the initial concept and design specifications.

The product is fully developed and ready for launch.

Prototypes and samples have been tested and validated.

The product is free from major defects or issues.


2. Marketing and Promotion

Task

Completed (✓)

Marketing materials are prepared and aligned with the product message.

A comprehensive marketing strategy has been developed.

Promotional channels (e.g., social media, email, ads) are in place.

Influencer or partnership collaborations are established.


3. Sales and Distribution

Task

Completed (✓)

Sales channels (online, retail, etc.) are ready for product release.

The product pricing strategy has been defined and is competitive.

Distribution logistics are organized and ready for launch.

Sales teams are trained on product details and features.


4. Customer Support and Service

Task

Completed (✓)

Customer support systems are in place and staffed.

FAQs, manuals, and troubleshooting guides are available.

Post-launch customer service protocols are established.

Systems are in place for handling returns, exchanges, or refunds.


5. Financial and Budget Considerations

Task

Completed (✓)

The budget for a product launch is established and adhered to.

Financial projections (sales, ROI) have been set and analyzed.

Funding for product production, marketing, and distribution is secured.

All expenses have been tracked and are within the planned budget.


6. Post-Launch Evaluation and Feedback

Task

Completed (✓)

Post-launch performance metrics (sales, engagement) are defined.

Feedback systems for customers (surveys, reviews) are implemented.

Product improvements or updates are planned based on feedback.

A timeline for evaluating post-launch success is established.


Overall Evaluation:

  • Excellent

  • Good

  • Satisfactory

  • Needs Improvement


Additional Comments:
[Insert any feedback, observations, or suggestions for improvement.]


Evaluator Name: [Your Name]
[Date Signed]


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