Did you know that conventional construction began within 4000 and 2000 BC? And it's originated in Ancient Egypt and Mesopotamia when ancestors decided to leave the nomadic way of life. They built huts and shelters manually. But as the cities developed, machines were used to make the work easier. Today, various innovations are designed to deliver construction services conveniently. If you are planning to promote your construction company's services and supplies, check out our Ready-Made Construction Leaflet Templates in Adobe InDesign. These professionally designed templates are 100% customizable, easily editable, and printable in any device that has access to any available software anytime, anywhere! Don't miss out on this opportunity! Build your construction branding by downloading this template now!
How to Create a Construction Leaflet in InDesign
Construction is a valuable industry that represents a significant impact on a country's financial development. In fact, the building industry is an investment-led sector with higher interest from the government. In the United States alone, the industry has over 680,000 corporations along with more than 7 million operators and workers who manufactured roughly $1.3 trillion in structures a year, according to Associated General Contractors of America report. That considerable amount implies that the construction industry is obviously expanding.
With that, you may want to consider having a construction advertisement that will assist you in promoting your company's industrial and building supplies and services. In this brief article, we have provided practical suggestions to help you develop a compelling construction leaflet!
1. Determine the Purpose of Your Construction Leaflet
Start by identifying the primary purpose of your construction leaflet. Are you promoting engineering and architectural services? Is it used as a building company flyer? Or, are you introducing a newly-established or existing industrial construction business? Determining the overall intent of your material will help you come up with an appropriate leaflet wordings and suitable graphic elements and design.
2. Draft the Important Details
Details give meaning to your communication tool. These are important elements that you need to organize properly. Just like your construction poster, cling to the primary details. Include the name of your construction company, a tagline, and a logo. Moreover, write a short background of your company. What are some of the company's achievements? That way, readers will have an idea of who you are. Then, list down the services you offered. Draw the reader's attention through an engaging headline. And guide them on what to do next by emphasizing a call-to-action-statement. There, place your contact details, social media accounts, and your business address.
Just a tip: Make these details emphasized and understandable; keep it short and direct to the point. Readers don't have much time to scan unless if they are truly interested.
3. Organize and Design Your Leaflet Layout
Plain texts will make your material look boring, especially if you used it as a marketing tool. Since humans are visual creatures, your construction leaflet must contain something that interests them. How? Incorporate designs. Start by choosing a good fit leaflet size. You can opt for an 8.5” x 11” or A4 leaflet layout. For texts, utilize readable fonts like Sans Serif and Serif. Modify its font size, a 12 point for the body, a 10 point for subheaders, and a 14 to 22 point for headlines. Anyway, it varies on how you want your leaflet looks like. Moreover, consider proper spacing and alignment. That will help you achieve a professional look. For a great focal point, insert one large image. Choose one with a 300 dpi resolution.
4. Download a Pre-made Construction Leaflet Template
Crafting your desired construction leaflet from a blank template seems challenging. Thus, look for leaflet design ideas and inspiration over the internet. Well, no need to look further! Above this article, we presented collections of sample leaflets that you can use. Feel free to download, open, and edit it to match your construction branding.