Our customers are our toughest critics. They are the ones who decide if a restaurant stays long-term in the industry. Through surveys, restaurant owners can decipher if their current operations need improvement or not. If you wish to know how your customers think about your restaurant, feel free to provide them these Restaurant Survey Templates that you can download once you subscribe to our subscription plans. You can get these templates in A4 and US letter sizes and in select file formats. Improve your customer satisfaction today by downloading one of our templates!
How to Create a Restaurant Survey
According to Customer Thermometer, mobile devices were used on about one-third of simple survey questionnaires in 2017. The same website states that mobile devices with bigger screens produce more satisfactory rates compared to devices with smaller screens. Surveys help gauge an employee's performance, an establishment's cleanliness, and many more. Both digital and paper surveys have their fair share of perks and quirks, and the technique lies in how you provide your survey questions. Below, we have compiled you helpful tips on how you can create a restaurant survey:
1. Choose Your Preferred Survey Type
Sample survey types compose of the following: multiple choice surveys, open-ended surveys, and Likert scale surveys. Most establishments prefer the Likert scale surveys because the results can be measured through response anchors. However, you can use a survey type of your choosing, as long as it fits your situation at hand.
2. Construct Your Questions Based on Your Survey Type
As much as possible, try to avoid close-ended questions no matter what type of printable survey you are using because it will be difficult to gauge results based on yes or no answers. Moreover, these answers do not provide you an actual response.
3. Keep It Short and Simple
Satisfaction surveys should not exceed more than five (5) minutes to answer. Only include questions that you deem most important at the moment. The remaining less important questions can be added in your next survey.
4. Have the Survey Tested by Your Employees
If it's an online survey or an online feedback form, have it tested by your employees to see its success rate. Once the survey passes your standards, have it answered by your customers.
5. Provide Incentives
Most customers don't like answering surveys because it takes too much of their time. Provide incentives, such as coupons or a treat, to motivate them to answer your survey.