Event Planning Timeline
[Plants & Pottery]
Event Planning Timeline
Prepared for
[South Mall Corporation]
Prepared by
[Eva Smith]
[eva@plantspottery.com]
January 28, 2025
Objectives
The main objectives of this event plan are:
- To generate $20,000 and above ticket sales for the 3rd Annual Plant Market
- To improve market feedback and satisfaction rate
The Event
The Annual Plant Market will showcase plants and pots from different countries and will be displayed on the 3rd Floor in South Mall starting from June 02, 2025 to June 15, 2025, that will be open to 200 clients daily. This annual event will be open to the general public who wants to purchase plants for home displays with tickets sold at $15.
Strategy
The marketing team will provide 35% ticket discounts for bulk purchase of 4 tickets and above from March 01, 2025 to March 30, 2025 only. Additionally, promotions will be posted at the South Mall’s Facebook page to keep the market updated.
Team
Daniel Maverick
Event Organizer
He will manage the pre-planning, organizing supplies, and briefing the event team.
Joe Urie
Marketing Manager
He will take charge of the online and native promotions from logos, branding, and ticket designs.
Action Plan
OBJECTIVE 1
To generate $20,000 and above ticket sales
ACTION |
ASSIGNED TO |
DEADLINE |
PROGRESS |
Create a program flow |
Daniel Maverick |
February 01, 2025 |
Upcoming |
Coordinate with the marketing team |
Daniel Maverick |
February 07, 2025 |
Upcoming |
OBJECTIVE 2
To improve market feedback and satisfaction rate
ACTION |
ASSIGNED TO |
DEADLINE |
PROGRESS |
Submit ticket design proposal to the event manager |
Joe Urie |
February 08, 2025 |
Upcoming |
Print out tickets and other materials |
Joe Urie |
February 18, 2025 |
Upcoming |
Budget
Description | Quantity | Price | Total |
Equipment | 16 | USD 1000 Unit | USD 16000.00 |
Permits | 4 | USD 560 Form | USD 2240.00 |
Total | USD 18240 |