Marketing Product Sponsorship Contract
Marketing Product Sponsorship Contract
This Agreement is made this [day-month-year], between:
[Your Company Name]
With it principal office at [Your Company Address]
Hereinafter referred to as the (“Sponsor”)
AND
[Your Partner Company/Second Party Name]
With its principal place at [Your Partner Company Name / Second Party Address]
Hereinafter referred to as the (“Recipient”)
WHEREAS, the Sponsor wishes to provide sponsorship in the form of products to the Recipient, and the Recipient wishes to accept such sponsorship for promotional activities.
NOW, THEREFORE, in consideration of the mutual covenants contained herein and for other good and valuable consideration, the receipt and sufficiency of which is hereby acknowledged, the parties agree as follows:
I. Sponsorship Details
|
Product Name |
Quantity |
Estimated Value |
Delivery Date |
|
Product A |
[amount] |
[amount] |
[month-day-year] |
|
Product B |
[amount] |
[amount] |
[month-day-year] |
|
Product C |
[amount] |
[amount] |
[month-day-year] |
All products remain the property of the Sponsor until delivered to the Recipient.
II. Purpose of Sponsorship
The fundamental purpose of this sponsorship revolves around a collaborative endeavor. The Sponsor aims to enhance its brand visibility and market reach by providing select products for promotional usage. In tandem, the Recipient seeks to leverage these high-quality products to enrich their marketing campaigns, events, and related initiatives. This symbiotic partnership is rooted in the pursuit of mutual growth, brand elevation, and fostering a dynamic relationship that benefits both entities in their respective market domains.
III. Logo and Branding
In acknowledgment of the valuable sponsorship provided, the Recipient commits to positioning the Sponsor's logo and branding elements with prominence and integrity.
A. The Sponsor's logo shall be prominently displayed, ensuring it is neither too small nor overshadowed by other visual elements. Specific placement areas will be mutually agreed upon to optimize visibility.
B. Any usage of the Sponsor's logo and branding elements will adhere to the Sponsor's brand guidelines, ensuring color accuracy and consistency across all mediums.
C. On tangible materials, like banners, posters, or giveaway items, the quality of print and production should be of a high standard to reflect the prestige of the Sponsor's brand
D. Mention of the Sponsor in digital narratives, such as blog posts, press releases, or social media, will be done in a manner that positively elevates the Sponsor's brand reputation.
E. Any and all promotional materials, both physical and digital, that feature the Sponsor's branding will be subjected to a review and approval process by the Sponsor.
IV. Termination
Both the Sponsor and the Recipient reserve the right to terminate this Agreement for any reason, provided they furnish the other party with a written notice at least thirty (30) days prior to the intended termination date.
A. In the event of such voluntary termination, any undelivered or unutilized products or commitments will be settled in a manner that is fair and equitable, taking into consideration the obligations fulfilled up to the point of termination.
B. Should either party fail to uphold or violate any terms, conditions, or stipulations set out in this Agreement, it will be deemed a breach. The aggrieved party can then opt for immediate termination.
C. The party alleging a breach will provide written notification to the breaching party, detailing the nature and specifics of the violation. The breaching party will be given a fourteen (14) day remedial period to rectify the said breach. If, after the remedial period, the breach remains unaddressed or unresolved, the aggrieved party may proceed with the termination of the Agreement.
D. Upon termination, any assets, products, materials, or proprietary information belonging to one party in the possession of the other must be promptly returned.
E. Any monetary dues or settlements arising from the termination will be cleared within thirty (30) days from the termination date, unless otherwise mutually agreed upon.
F. Sections of this Agreement that, by their nature, are meant to continue beyond the termination, such as Confidentiality or Liability clauses, will remain in effect.
V. Reporting
The Recipient acknowledges the importance of transparency and feedback in fortifying this symbiotic relationship. As such, within thirty (30) days following the culmination of the campaign, the Recipient pledges to furnish the Sponsor with a comprehensive report encompassing:
A. A detailed breakdown of how and where the sponsored products were integrated into the promotional activities, including specifics like event locations, audience demographics, and modes of display or distribution.
B. Quantitative and qualitative insights into the impact of the promotional activities. This will include key performance indicators such as audience reach, engagement levels, conversion rates, and any other mutually agreed-upon metrics that reflect the success and reach of the campaign.
VI. Reporting
Neither party shall be liable for any indirect, punitive, incidental, special, or consequential damages arising out of or in any way connected with this agreement.
VII. Governing Law
This Agreement, including its formation, interpretation, and any disputes or claims arising out of or in connection with it, shall be exclusively governed by and construed in accordance with the laws of New York. Both parties unequivocally agree to submit to the exclusive jurisdiction of the courts of New York, affirming that such courts are the most appropriate and convenient forum to settle any dispute arising from this Agreement.
VIII. Amendments
For any modifications or alterations to the terms and conditions laid out in this Agreement, the following protocols shall be adhered to:
A. All proposed amendments must be meticulously articulated in written form, detailing the clauses to be modified and the nature of the proposed changes.
B. No amendments shall come into effect unless and until they are reviewed, mutually agreed upon, and formally endorsed by authorized representatives of both parties through their respective signatures.
C. In the event of any discrepancy between the original Agreement and the amended provisions, the written and signed amendment shall take precedence unless otherwise specified.
IX. Amendments
This agreement contains the entire agreement between the parties and supersedes all prior negotiations, understandings, and agreements between the parties.
IN WITNESS WHEREOF, the parties hereto have executed this Agreement as of the date first above written.
Signature:
[Your Name]
[Position]
[Your Company Name]
[Date]
Signature:
[Client's Name]
[Position]
[Partner Company Name]
[Date]
