Free Website Design Brief Template

Website Design Brief

Project Overview

The objective of this project is to create a professional and user-friendly website for [YOUR COMPANY NAME]. The website aims to improve online presence, enhance user engagement, and drive sales. The design should be responsive, modern, and aligned with the company’s branding guidelines.

Target Audience

The primary audience for this website includes:

  • Potential clients seeking [YOUR COMPANY NAME]'s services

  • Current customers looking for support and updates

  • Industry professionals and partners

Key Objectives

  • Improve user experience and navigation

  • Showcase the company’s services and portfolio

  • Generate leads and increase conversions

  • Provide a resource center for existing clients

  • Enhance SEO and online visibility

Design Specifications

The website design should consider the following:

Aspect

Details

Color Scheme

Use the corporate colors: Blue (#0000FF), White (#FFFFFF), and Grey (#808080)

Typography

Primary Font: Arial; Secondary Font: Georgia; Font size should range from 12px to 18px

Layout

Responsive design with a grid layout, ensuring compatibility across desktop, tablet, and mobile devices

Content Requirements

The website will include the following pages:

  • Home

  • About Us

  • Services

  • Portfolio

  • Blog

  • Contact

Functional Requirements

The website should include the following functionalities:

  • Contact form

  • Search functionality

  • Social media integration

  • Blog section with comments

  • E-commerce capabilities (if applicable)

  • Newsletter signup form

SEO and Analytics

Implement SEO best practices including:

  • Meta tags and descriptions

  • Alt text for images

  • Optimized URLs

  • Fast loading times

Additionally, integrate Google Analytics for tracking user behavior and site performance.

Timeline

The proposed timeline for the project is as follows:

Milestone

Completion Date

Initial Consultation

October 10, 2063

Wireframe and Design Approval

October 20, 2063

Development

November 30, 2063

Testing and QA

December 10, 2063

Launch

December 20, 2063

Budget

The estimated budget for this project is $10,000. This includes design, development, and initial SEO setup.

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