MBA Marketing Intern Resume

Phone Number: [YOUR PHONE NUMBER]

Address: [YOUR ADDRESS]

LinkedIn: https://www.linkedin.com/in/your_own_profile

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I. Professional Summary

Results-driven MBA candidate in Marketing with expertise in market research, digital marketing, and social media. Proven in developing data-driven strategies, boosting brand presence, and driving growth. Skilled in cross-team collaboration and impactful campaign execution.

II. Education

Master of Business Administration in Marketing

• [BUSINESS SCHOOL NAME]

• Expected Graduation: [DATE]

Bachelor of Business Administration

• [UNIVERSITY NAME]

• Graduated: [DATE]

• Major: Marketing

• GPA: 3.7/4.0

III. Experience

Marketing Intern | [PREVIOUS COMPANY NAME] (Internship) | [START DATE]- [END DATE]

• Spearheaded the development and execution of a digital marketing campaign that increased website traffic by 30% and generated leads resulting in a 15% conversion rate.

• Conducted in-depth market research using tools such as Google Analytics, SEMrush, and customer surveys to identify new market opportunities and consumer preferences.

• Managed social media platforms (Facebook, Instagram, LinkedIn) with a focus on content strategy, resulting in a 25% increase in follower engagement and a 20% growth in brand awareness.

• Collaborated with the design team to create visually appealing promotional materials and optimized landing pages, aligning with campaign goals and brand guidelines.

Market Research Assistant Intern | [PREVIOUS COMPANY NAME] (Internship) | [START DATE]- [END DATE]

• Designed and administered surveys, achieving a 90% response rate, and conducted qualitative interviews to gather insights into customer behavior and preferences.

• Analyzed data using Excel and SPSS to identify key trends and patterns, presenting findings to senior management for strategic decision-making.

• Contributed to the development of market entry strategies for local businesses by assessing competitive landscapes and consumer demographics, resulting in recommendations that increased market share by 15% within targeted segments.

IV. Skills

• Digital Marketing: Expertise in SEO optimization, Google Ads campaign management, and email marketing automation. Hands-on experience with tools like Google Analytics, SEMrush, and Hootsuite.

• Market Research & Analysis: Proficient in qualitative and quantitative research methodologies, data interpretation, and statistical analysis using Excel, SPSS, and Tableau.

• Content Creation: Skilled in crafting persuasive and SEO-optimized content for websites, blogs, and social media platforms.

• Social Media Management: Track record of growing social media presence and engagement through strategic content planning, community management, and paid advertising.

• Data Analytics: Strong analytical skills with the ability to derive actionable insights from complex data sets to drive business decisions.

• Communication & Presentation: Effective communicator with experience in presenting findings and recommendations to diverse stakeholders.

V. Certifications

• Google Analytics Certified

• HubSpot Content Marketing Certified

• Facebook Blueprint Certified

VI. Extracurricular Activity

Marketing Club, [UNIVERSITY NAME]

• Vice President, [DATE]

• Organized guest lectures and workshops with industry professionals

• Led a team to participate in national marketing competitions

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