Marketing Data SLA (Service Level Agreement)
Marketing Data SLA (Service Level Agreement)
This Marketing Data Service Level Agreement (SLA) ("Agreement") is entered into between [Your Company Name] ("Data Provider") and [Your Name] ("Marketing Team"), collectively referred to as the "Parties," on the effective date of [Month Day, Year]
1. Scope of Services
1.1 Data Services
Data Provider commits to offering the following marketing data services:
1.1.1 Type of Data: We will provide comprehensive customer demographics
that provide insights into your customer base, helping you tailor your
marketing efforts more effectively.
1.1.2 Data Sources: Our data is gleaned from reliable and proven sources:
1.1.2.1 CRM: Leveraging our Customer Relationship Management system, we extract first-hand data, ensuring that the information is direct, relevant, and up-to-date.
1.1.2.2 Market Research: To further enhance the data's depth and richness, we also integrate findings from our exhaustive market research efforts, tapping into broader market trends and customer behavior patterns.
1.1.3 Data Attributes: We ensure you get a holistic view of your customers
by delivering data attributes that include:
1.1.3.1 Age: Understand the age distribution of your customers to tailor age-specific campaigns.
1.1.3.2 Location: Get insights into geographic trends, helping you localize your marketing efforts.
1.1.3.3 Purchase History: Dive deep into your customers' buying
behaviors to predict future purchasing trends and preferences.
1.1.4 Data Delivery Frequency: To ensure you remain updated and can react to dynamic market conditions, we commit to delivering these insights through weekly reports. Each report will be systematically structured for easy comprehension and quick decision-making.
1.2 Service Levels
Data Provider pledges to maintain the following service levels:
1.2.1 Data Accuracy: We take pride in the accuracy of our data, and we consistently ensure that our findings are [00]% accurate. This means that out of [000] data points, a maximum of [0] might require further validation.
1.2.2 Data Freshness: In today's fast-paced market, data can quickly become obsolete. We guarantee that the data you receive is no older than [00] hours, ensuring its relevance and applicability to your current marketing strategies.
1.2.3 Data Availability: Understanding that timely access to data is crucial for decision-making, we pledge a [00]% availability rate. This means that our data delivery systems and platforms are optimized to ensure you can access the data whenever you need it, with minimal disruptions.
2. Data Security and Privacy
2.1 Data Handling
Both Parties agree to handle data in strict accordance with applicable data protection laws and regulations. Data Provider will implement reasonable measures to secure the data.
2.2 Data Usage
Marketing Team shall utilize the data solely for the purposes outlined in this Agreement. Data may not be shared with third parties without prior written consent from Data Provider.
3. Data Quality Assurance
3.1 Data Discrepancies
In case of data discrepancies or inaccuracies, Marketing Team shall promptly notify Data Provider. Data Provider commits to investigating and rectifying any identified issues within [0] business days.
4. Data Delivery
4.1 Format and Frequency
Data Provider will deliver data to Marketing Team in CSV or API format. Data delivery will take place every [Day].
4.2 Data Integration
Marketing Team assumes responsibility for integrating the provided data into its systems. Data Provider shall offer necessary documentation and support as required.
5. Data Ownership
Data provided by Data Provider remains the exclusive property of Data Provider. Marketing Team holds a limited, non-exclusive right to use the data during the term of this Agreement.
6. Term and Termination
6.1 Term
This Agreement will become effective on [Month Day, Year], and will be valid for a period of [00] months.
6.2 Termination
Either Party may terminate this Agreement with written notice of [00] days. Termination does not exempt Marketing Team from payment obligations for services rendered.
7. Billing and Payment
7.1 Billing
Data Provider will invoice Marketing Team according to the agreed-upon pricing structure. Invoices will be sent to [Your Company Email].
7.2 Payment
Marketing Team agrees to make payments within [00] days of invoice receipt. Late payments may incur penalties as outlined in the Pricing Schedule.
8. Dispute Resolution
Any disputes arising from this Agreement shall be resolved through amicable negotiation between the Parties. If a resolution cannot be reached, the dispute shall be subject to mediation or arbitration as per the laws of the [State].
9. Confidentiality
Both Parties commit to treating all non-public information exchanged under this Agreement as strictly confidential and shall not disclose such information to third parties without written consent.
10. Liabilities and Indemnities
Each Party shall indemnify and hold the other Party harmless from any liabilities or claims arising from breaches of this Agreement or data protection laws.
11.Governing Law
This Agreement shall be governed by and construed in accordance with the laws of [State].
By signing below, the Parties acknowledge their agreement to the terms and conditions outlined in this Marketing Data SLA Template.
Data Provider:
Signature: [Sample Signature]
Printed Name: [Your Company Name]
Date: [Month Day, Year]
Marketing Team:
Signature: [Sample Signature]
Printed Name: [Your Name]
Date: [Month Day, Year]
