Sales Lead Acquisition Schedule
SALES LEAD ACQUISITION SCHEDULE
Schedule Overview
|
Timeframe |
June 2050 |
|
Person Responsible |
[Employee Name] |
Lead Sources
-
Trade Shows
-
Social Media
-
Email Marketing
-
Cold Calling
-
Website Contact Form
Week by Week Timeline
Week 1 (June 1st - June 7th)
|
Lead Source |
Trade Shows |
|
Planned Activities |
Attend 'Industry Expo 2050', set up a booth, network with attendees |
|
Target Leads |
50 |
|
Actual Leads Acquired |
55 |
|
Progress |
Week 1 exceeded the target due to excellent networking |
Week 2 (June 8th - June 14th)
|
Lead Source |
Social Media |
|
Planned Activities |
Run targeted LinkedIn campaigns, engage with Facebook group members. |
|
Target Leads |
60 |
|
Actual Leads Acquired |
58 |
|
Progress |
Close to the target; some social media content adjustments are needed. |
Week 3 (June 15th - June 21st)
|
Lead Source |
Email Marketing |
|
Planned Activities |
Launch weekly email newsletters |
|
Target Leads |
70 |
|
Actual Leads Acquired |
75 |
|
Progress |
Campaign exceeded target |
Week 4 (June 22nd - June 30th)
|
Lead Source |
Cold Calling |
|
Planned Activities |
Contact warm leads from previous events |
|
Target Leads |
80 |
|
Actual Leads Acquired |
75 |
|
Progress |
Below target due to some unresponsive leads |
Challenges and Adjustments
-
The social media campaign in Week 2 needs to be fine-tuned for better results.
-
Implement a lead nurturing email sequence for the leads acquired in Week 1.
-
Address objections and improve call scripts for Week 4's cold calling.
Conclusion
The Sales Lead Acquisition Schedule for June 2050 shows a successful month with consistent lead acquisition. While some adjustments are needed, we've exceeded our targets for Weeks 1 and 3, and we're well-prepared to make the necessary improvements for the upcoming month.
