Site Audit Checklist

Site Audit

Introducing our meticulously crafted Site Audit Checklist, designed to help webmasters and digital marketers evaluate a website's performance and functionality comprehensively. Created by [Your Name] of [Your Company Name], this checklist aims to fulfill these fundamental objectives:

SEO Analysis:

  • Evaluate keyword relevance and integration.

  • Assess meta tags, including title and description.

  • Verify the presence of a sitemap and robots.txt file.

  • Check for proper URL structure and hierarchy.

Content Quality:

  • Review content for relevance, accuracy, and uniqueness.

  • Assess readability and user engagement.

  • Check for duplicate or thin content.

  • Ensure proper use of headers and subheadings.

Technical SEO:

  • Examine website speed and performance.

  • Verify mobile-friendliness and responsiveness.

  • Check for broken links and redirect issues.

  • Assess the use of canonical tags.

User Experience (UX):

  • Evaluate website navigation and structure.

  • Check for clear calls-to-action (CTAs).

  • Assess the overall design and visual appeal.

  • Verify the accessibility of the website.

On-Page Elements:

  • Review image optimization and alt text.

  • Check for the presence of schema markup.

  • Assess the use of internal and external links.

  • Ensure proper use of header tags.

Analytics and Tracking:

  • Verify the installation of Google Analytics.

  • Assess goal tracking and conversion setup.

  • Check for the implementation of event tracking.

  • Ensure proper integration with other analytics tools.

Security and Performance:

  • Confirm the use of HTTPS.

  • Check for SSL certificate validity.

  • Assess website security measures.

  • Review server performance and uptime.

Social Media Integration:

  • Verify the presence of social media icons.

  • Assess social sharing options on content.

  • Check for consistent branding across platforms.

  • Ensure proper integration with social media accounts.

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