Trade Show Checklist
Trade Show Checklist
February 17, 2059
Name: [Your Name]
Company: [Your Company Name]
Address: [Your Company Address]
Introduction:
Welcome to our Trade Show Checklist, your go-to resource for streamlining the preparation process and optimizing your performance at trade shows. Crafted with simplicity and effectiveness in mind, this checklist offers a systematic approach to ensure that every aspect of your trade show participation is well-planned and executed.
Pre-Show Planning
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Finalize budget for the Trade Show
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Organize team's travel and accommodation arrangements
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Select and register booth staff
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Create pre-show marketing materials
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Call and confirm shipments
Exhibition Booth Tasks
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Plan the booth design concept
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Prepare the booth setup and dismantle plan
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Select promotional items
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Execute high-quality branded signage for visibility
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Arrange for utilities and services like electricity, Wi-Fi, etc.
Marketing and Sales
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Prepare sales scripts for the team
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Design and print marketing collateral
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Develop an engaging demonstration of the product/services
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Organize special promotions for the event
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Create social media hashtags and handles for the event
Post-Show Activities
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Gather and analyze feedback
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Compile and track leads
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Send post-show thank you emails to participants
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Prepare a post-show report
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Assess the return on investment of the event
