SEO Maintenance Checklist

Ongoing Tasks to Maintain Your SEO Performance

This SEO checklist is designed to maximize your online visibility through continuous, strategic optimization. By following these essential steps, you can pave the path to digital marketing success. Simply check each task as you complete it to track your progress.

User Experience and Site Design

Task

Status

Ensure the website has a clean, user-friendly design.

Check website load time is optimal.

Make sure the website is mobile-responsive.

Check website navigation is intuitive.

Ensure pages contain relevant, updated information.

Keyword and On-Page SEO

Task

Status

Perform keyword research and update as necessary.

Ensure meta tags, headlines, and content include keywords.

Check that URLs are SEO-friendly.

Ensure images have appropriate alt tags.

Use canonical tags to prevent duplicate content.

Link Building & Social Media

Task

Status

Check and fix any broken links.

Continuously build quality inbound links.

Ensure NAP consistency on all listings.

Keep social media profiles updated and active.

Optimize social media profiles with keywords.

Analytics & Reporting

Task

Status

Set up and review Google Analytics tracking.

Set up and review Google Search Console data.

Monitor keyword rankings and make necessary adjustments.

Perform regular SEO audits.

Create and analyze SEO reports to track performance metrics.

Checklist Templates @ Template.net