Marketing Merchandising Checklist

Ensure products are arranged according to the current planogram.

Update mannequin displays with the latest fashion trends and coordinating accessories.

Rotate seasonal collections to the front of the store.

Check for any damaged or worn fixtures and replace as needed.

Implement the "color-blocking" visual merchandising strategy for a fresh look.

Confirm that all product prices are accurate and updated in the POS system.

Review and adjust prices for items on clearance or promotion.

Place price tags and labels on all merchandise, including accessories.

Ensure that signage is clear, easy to read, and follows brand guidelines.

Prominently display any ongoing sales or promotions with eye-catching signage.

Conduct a physical inventory count to verify stock levels.

Identify any slow-moving or obsolete items for potential markdowns or removal.

Schedule restocking of popular items to prevent out-of-stock situations.

Prepare for the arrival of new fall/winter fashion collections.

Monitor inventory turnover rates and adjust ordering accordingly.

Train staff to provide excellent customer service and product knowledge.

Set up a designated "fitting room concierge" to assist customers with outfit choices.

Create a playlist of trendy music to enhance the shopping atmosphere.

Offer refreshments or discounts to loyal customers.

Collect customer feedback through surveys and in-store comments.

Launch the "Fall Fashion Frenzy" promotion with social media posts and email campaigns.

Coordinate in-store events, like a fashion show or styling workshop, for the upcoming weekend.

Collaborate with local fashion influencers for social media endorsements.

Update the store's website and social media profiles with the latest product images and descriptions.

Ensure that promotional materials, such as flyers and banners, are well-placed and in good condition.

Visit nearby competitors to assess their store layouts and pricing strategies.

Compare pricing and promotions to ensure ChicWardrobe remains competitive.

Identify unique selling points and differentiators to emphasize in marketing efforts.

Consider opportunities for partnerships with complementary local businesses.

Conduct a daily walkthrough for cleanliness and organization.

Schedule regular maintenance for HVAC, lighting, and security systems.

Ensure that restroom facilities are clean and well-stocked.

Check dressing rooms for damage or wear and tear.

Hold a staff meeting to review merchandising goals and customer service expectations.

Provide staff with product training on new arrivals and seasonal trends.

Establish a system for communication among team members regarding restocking and customer feedback.

Create a system for collecting customer feedback and track trends over time.

Generate weekly sales reports to analyze product performance and customer preferences.

Compile a monthly visual merchandising report to track the effectiveness of display changes.