Sales KPI Checklist

Sales KPI Checklist

Date: [Month Day, Year]

Instructions:

  1. Review this checklist at the beginning of each month.

  2. Use historical data to fill in the 'Previous Month' column.

  3. At the end of the month, complete the 'Current Month' column.

  4. Calculate the variance and make notes on action plans.

Legends:

  • On Target

  • Needs Attention

  • Critical Issue

KPI Category

Specific KPIs

Previous Month

Current Month

Variance

Status

Revenue

Total Revenue

$10,000

$11,000

+10%

On Target






Leads

Avg. Deal Size

New Leads

Lead Conversion Rate

Customer

Retention Rate

Churn Rate

Team

Employee Satisfaction

Absenteeism

By regularly updating this Sales KPI Checklist, you’ll not only get a snapshot of your current sales performance but also uncover potential areas for improvement.

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