Touchpoint

Description

Status

[Your Company Website]

Evaluate website design and content.

Social Media 

Assess brand presence on social platforms.

Customer Support

Review customer service interactions.

Product Packaging

Examine product packaging and branding.

In-Store Experience

Evaluate customer experience in-store

Email Campaigns

Review email marketing campaigns.

Advertising

Analyze the effectiveness of advertising.

Events and Promotions

Assess brand presence at events.

Printed Materials

Review printed materials and brochures.

Employee Interactions

Evaluate interactions with employees.

Overall Brand Consistency