Sales Team Leader Checklist

Sales Team Leader Checklist


Prepared by: [Your Name]

Company: [Your Company Name]

Date: May 9, 2050


I. Daily/Weekly/Monthly Goals

A. Daily Goals

  • Set daily sales targets for each team member

  • Review team goals to ensure alignment with overall sales objectives

  • Adjust daily tasks based on the previous day's performance

B. Weekly Goals

  • Set and review weekly targets for individual team members and the team as a whole.

  • Conduct a weekly strategy session to address any challenges

  • Track progress on weekly quotas and identify any support needed

C. Monthly Goals

  • Establish monthly sales quotas for each team member and the team

  • Review monthly progress on sales targets, and identify key areas for improvement

  • Assess overall team performance and discuss upcoming goals for the next month


II. Team Monitoring Tasks

A. Daily Monitoring

  • Check each team member’s activity level and daily achievements

  • Track progress toward daily goals and address any immediate challenges

  • Hold quick one-on-one check-ins to discuss the day’s objectives

B. Weekly Monitoring

  • Review weekly KPIs (Key Performance Indicators) for each team member

  • Analyze individual and team performance, looking for trends or patterns

  • Discuss weekly performance metrics during team meetings and provide guidance

C. Monthly Monitoring

  • Perform a comprehensive review of team performance, comparing month-over-month results.

  • Identify high performers and those who may need additional support

  • Set improvement goals based on monthly monitoring data


III. Training and Development

A. Skill Development

  • Identify skill gaps or areas for improvement within the team

  • Organize regular skill-building sessions or workshops based on team needs

  • Schedule time for team members to complete any assigned training programs

B. Coaching and Mentorship

  • Set up mentorship opportunities within the team for skill-sharing

  • Schedule regular coaching sessions to address challenges and improve performance

  • Encourage ongoing learning through online courses, webinars, or industry events

C. Performance Improvement Plans

  • Develop individualized improvement plans for team members struggling with targets.

  • Review improvement progress regularly and adjust plans as necessary

  • Set milestones for each plan and evaluate effectiveness


IV. Administrative Tasks

A. Record-Keeping

  • Update CRM and other sales tools with current data on team activities

  • Ensure all client communications and deals are documented accurately

  • Review and approve sales records to maintain data accuracy

B. Reporting

  • Complete daily, weekly, and monthly reports on team performance

  • Prepare sales reports for senior management, highlighting key achievements and issues

  • Review and analyze reports to identify any discrepancies or areas needing attention

C. Compliance

  • Ensure team adherence to company policies, guidelines, and sales procedures.

  • Address any compliance issues as they arise, documenting resolutions

  • Update the team on any new policies or regulatory changes


V. Feedback and Evaluation

A. Performance Reviews

  • Conduct regular performance reviews with each team member

  • Provide constructive feedback, discussing strengths and areas for improvement

  • Set new goals and expectations based on review outcomes

B. Recognition

  • Recognize high performers publicly in team meetings or company communications.

  • Implement rewards for achieving or exceeding goals

  • Encourage a positive team culture through regular acknowledgment of achievements

C. Improvement Plans

  • Work with underperforming team members to create tailored improvement plans.

  • Schedule follow-up evaluations to monitor progress on improvement objectives

  • Provide ongoing support and guidance to help team members meet their goals.



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