Define target audience and personas.

Research and gather potential leads.

Segment leads by key factors (industry, size, etc.).

Create a personalized outreach strategy.

Initiate contact via email, social media, or phone.

Follow up with leads and schedule communications.

Share relevant content to engage leads.

Keep lead data updated in CRM.

Schedule demos or consultations.

Personalize communication based on lead needs.

Tailor sales pitch to lead’s needs.

Highlight key product features and benefits.

Address questions and concerns.

Present demos or digital tools.

Share testimonials or case studies.

Create and send a customized proposal.

Negotiate pricing and terms.

Send contract for digital signing.

Address objections and close the deal.

Send thank you communication.

Provide onboarding resources.

Request feedback from the client.

Keep in touch with updates and check-ins.

Measure lead conversion rates.

Track sales cycle time.

Evaluate lead engagement.

Assess sales performance.

Update CRM with relevant data.