Marketing Trade Show Promotional Item Checklist

Marketing Trade Show Promotional Item Checklist

Trade shows are fantastic opportunities for IT companies to showcase their products and services, network with potential clients, and build brand awareness. This checklist outlines essential promotional items for an IT company's trade show booth.

CATEGORY

DESCRIPTION

Branded Apparel

T-shirts, polo shirts, or hats with the company logo and name.

High-quality lanyards for badges with the company name and booth number.

Printed Marketing Materials

Brochures, pamphlets, and product catalogs detailing your IT solutions.

Business cards with contact information for your team.

Case studies or whitepapers highlighting your success stories.

USB Drives

Custom USB drives preloaded with informative content or presentations.

Tech Gadgets

Phone stands or pop sockets with your logo.

Screen cleaning cloths featuring your branding.

Promotional Pens

High-quality pens with the company name and website.

Notepads

Branded notepads for jotting down notes during the event.

Reusable Tote Bags

Eco-friendly tote bags with your logo for attendees to carry their trade show goodies.

Stickers and Decals

Stickers and laptop decals with your company branding.

Tech Accessories

Customized mousepads, phone chargers, or portable power banks.

QR Code Cards

Cards with QR codes that link to your website or a specific landing page.

Interactive Giveaways

Organize contests or interactive games with tech-related prizes.

Promotional Videos

Create a looped video presentation showcasing your products and services.

Promotional Signage

Large banners and posters with your company's key messages.

Branded Swag

Offer useful tech swag like branded webcam covers, cable organizers, or wireless earbuds.

Snacks and Refreshments

Bottled water with custom labels.

Snacks with branded packaging.

Charging Stations

Provide charging stations for attendees' devices with your branding.

Personalized Giveaways

Consider offering personalized QR code stickers or keychains.

Social Media Promotion

Encourage attendees to follow your company on social media for a chance to win exclusive prizes.

On-site Demonstrations

Offer live demonstrations of your IT solutions to engage and educate visitors.

Follow-Up Information

Prepare post-event follow-up materials, such as thank-you emails with links to presentations and resources.

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